Jennie (BlackPink) stirred up social networks thanks to promotional images for the spring 2024 collection of the famous lingerie brand.
Jennie (BlackPink)’s lingerie advertising photos for Calvin Klein caused a fever. The brand’s official website said that a BlackPink member is the first person to collaborate to promote the brand’s capsule collection.
The female idol born in 1996 makes an impression thanks to her graceful body and bold style.
Calvin Klein quickly covered Jennie’s image on social networks by changing the cover photo on applications: X, Facebook, Weibo and YouTube, and running large billboards in New York (USA).
Becoming a global ambassador for the Calvin Klein brand since 2021, Jennie has had many persistent seasons accompanying the brand, bringing in “huge” sales. In 2023, the owner of the hit song Solo joined hands with Calvin Klein to introduce his own, limited edition lingerie collection.
The Spring Summer 2024 global campaign includes Jungkook (BTS), Jennie (BlackPink), Kendall Jenner , Idris Elba and Jeremy Allen White.
Rapper group BlackPink is highly appreciated by the audience for his temperament and way of “shooting” photos. Jennie’s image creates a good effect for the brand.
After launching her own company, Jennie continued to promote her personal activities. Fans were happy when the female idol appeared in the variety show Apartment 404 with Yoo Jae Suk. Just launched, the show brought positive signals for Jennie when her name ranked first on the list of most popular celebrities for the week of February 4 in Korea.